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There are a number of
tools available on the web that can be used to generate
sales and increase traffic to your site. Below are a few
that can be added to help with your marketing strategy.
Contact us for more information
about any of these services. For a list of our web site
consulting services and costs view our
web consulting page.
E-Commerce
If you plan on taking your business online and sell products
and/or services you will need to setup method to accept
payments online. E-Commerce consists of the buying and
selling of products or services on the web. We'll help you
determine the best approach to accepting credit card
payments from your website. Whether it is integrating a
credit card processing system you currently have or setting
up a new shopping cart system from scratch we can help.
Email
Campaigns (newsletters)
Sending an effective email newsletter is a powerful way to
stay in regular touch with your customers or members. By
staying on their "radar," they'll be sure to think of you
first the next time they need a product or service you
offer! There are hundreds of companies who offer software to
help you reach out to customers, deciding on which one to
use is a challenge. We have unmatched experience using many
of the leading email campaign companies. We are not
affiliated with one particular company so we can give you
unbiased opinion based on your needs. Email marketing is a
great cost-effective way to alert your customers with
updates about your business. We will discuss your needs,
your budget and how you can use email newsletter campaigns
to pump up your business and make recommendations as to what
software company is best for you.
Pay-per-click
(PPC) Advertising
Just getting your website to show up in a search engine is
not enough, you need customers to click your link. When you
use any major search engine, like Google or Yahoo!, paid
advertisements are returned along with the natural results.
Typically they appear along the top and/or side of your
browser window and are labeled "Sponsored Links". Pay per
click is an Internet advertising model used on search
engines, where you only pay when a user actually clicks on
your website advertisement. The rank of your advertisement
is determined by two factors "keywords/phrases" and "bid
amount". When a user types a keyword query matching an your
keyword list, or views a webpage with relevant content, your
ad will be displayed. The goal is determining the keywords
you want to use and how much you should "bid" per key word.
We will help you decide if you should be using PPC to market
your company and educate you you on how the system works so
you completely understand it. If you do decided to use it we
help you set up your ad, determine your "keywords/phrases"
and how much you should be bidding.
Search Engine
Optimization (SEO)
Is your website be found on Google, Yahoo and other search
engine websites? If not, your site can be optimized through
the Search Engine Optimization (SEO) is the process of
improving the volume and quality of traffic to a website
from search engines via natural search results. Optimizing a
website primarily involves editing its content and HTML
coding increase its relevance to specific keywords. While
there are no guarantees with search engine rankings because
they change their algorithms often we can lead you in the
right direction.
Contact us for more information about any of these services
or to receive a free no obligation consultation and quote.
Other Services
We also offer RSS feed, Blogging, eBay support and Facebook
support.
Contact us for more information
about any of these services.
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