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Event planning is a fast growing industry sector that provides competencies for multiple disciplines, encompassing an array of cultural, sport, political, music and business activities. Event Planners are in demand by organizations that require management specialization to oversee every facet of the event in a proactive and competent manner.

If you do not have prior experience in the field, the best way to gain that experience is through volunteering with local organizations or non-profits to assist in planning and/or coordinating events. By becoming a volunteer, you can build relationships and investigate opportunities of interest in your area.

You can also get involved with various clubs and organizations on your college or university campus. Volunteer to participate in planning events such as conferences, cultural shows and guest speaker presentations.

It will also be extremely beneficial if you could talk to other planners who are working in the area you wish to enter and learn as much as possible from them. Getting into the event planning business requires a combination of education, experience and excellent networking. This is one business where the importance of networking cannot be overemphasized. In fact, many professionals in this field consider networking to be the most important aspect of building a career in event planning.

Typical Services Offered by Event Planning Firms:

  • Budget Negotiations
  • Catering and Menu Planning
  • Entertainment
  • Event Sponsorship
  • Marketing and Promotion
  • Product Sampling and Sales
  • Program Development and Registration
  • Security and Insurance
  • Staging, Lighting and Sound/ Video Conferencing
  • Theme and Activity Development
  • Transportation/Hotel
  • Venue Scouting and Planning

Typical position duties of an entry-level Event Manager/Planner

  • Coordinate set-up and logistics for up to 350 events per year
  • Communicate event details to venue contacts
  • Contact various venues to propose/develop partnerships
  • Negotiate event contracts
  • Work with sales representatives to promote each event, act as an on-site representative

Typical candidate requirements

  • Highly organized and strong attention to detail
  • BA or BS – marketing or event planning concentration is usually a plus
  • Excellent communication skills
  • Ability to multi-task and work in a fast-paced environment
  • Strong computer knowledge of Microsoft Office Suite, and select meeting planning software and database programs